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The serial number sticker has Chanel logos and was protected by a clear tape with hologram security feature from approximately 2000-on. The sticker, Chanel logo, and hologram design varied with the manufacturing date (see chart below).
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Rumor has it that Coco Chanel herself used the discreet zip pocket under the outer flap to store her love letters, adding an air of mystery and romance to the bag’s story.
The right 'C' overlaps the left 'C' at the top, and the left 'C' overlaps the right 'C' at the bottom in an authentic Chanel logo.
While many high fashion designers seek form over function when designing a woman’s bag, Coco Chanel was a realist. Even the name of the bag is practical; the 2.55 debuted in February of 1955 — the second month of ’55. The iconic features of the bag — the quilted wool fabric, chainlink strap, and burgundy interior — all serve practical functions as well as aesthetic ones.
To successfully authenticate a Chanel bag, also check the material of the lock stem. Original locks it is made with 24-karat gold-plated hardware, which gives them a much richer gold tone, retaining their appearance even after years of use.
Chanel’s 2020 date code on their handbags is 30XXXXXX. If your handbag’s date code starts with 27XXXXXX, 28XXXXXX or 29XXXXXX, then it was made in mid/late 2019.
A true serial number sticker should not reflect a rainbow hologram which would indicate that it's a non-authentic card.
Chanel’s first Chanel serial number guide bags had all-chain straps, but during the war while material was scarce, Chanel created in a strap with chain interwoven with leather ribbon.
The guide also sheds light on purchasing from official boutiques or trusted retailers to ensure authenticity , while also offering precautions for buying pre-owned items.
When it comes to purchasing used Chanel bags, the following subsection delves deeper into the advantages of purchasing from websites that have expert authentication processes and the precautions that should be taken.
Seven digit serial number printed on white sticker covered with clear tape with two Chanel logos."X" cut-lines prevent sticker from being removed without damage. "CHANEL" appears on rightright side of the sticker. Dark line appears on left side of sticker. Gold speckles appear throughout sticker.
Also, if you find "Chanel" printed at the top or the bottom of the sticker it is not a real Chanel handbag. It is a common trait among copyright stickers. "Chanel" is supposed to be printed on the side of the sticker.